Braj Mohan Chaturvedi: Saregama to produce films

The film industry is growing and undoubtedly is the sunrise industry of India. The corporates are venturing into the film industry in various verticals viz. multiplex, film production, film distributions and those who already have presence is expanding their horizon like PVR are venturing into film production, film distribution a migration from film exhibition Reliance Big Entertainment is consolidating its position not only in Bollywood but also in Hollywood.

Latest in the offering is the music distribution company Saregama venturing again into film production. Saregama India Ltd, the entertainment arm of the Rs 13500 crore RPG Group, would invest up to Rs.150 crore in film production and other businesses over the next two years in producing seven movies. RPG has plans to pick up a minority stake in one of the event management companies in India. The event management vertical will help Saregama popularize its movies and the characters in the movies post release.

Saregama India for its film production venture has tied up with Rituparno Ghosh to direct Bengali movies. Apart from theatrical releases the company will also bring out CDs and DVDs of the movies.

Hoping that this is yet another new beginning of the Indian corporates venturing into film industry. The other corporate houses evaluating the option of either venturing or expanding the horizon in industry are Reliance Industries, A V Birla Group, and Tata’s.

Katyayana

This Blog is dedicated to all the Management Professionals who want to challenge the set pattern, who are practical in their approach and dont think in thin air; who believe that strategy is all about making things simple; who strongly advocate the “Rule of Simple” and who believe that impossible is nothing. - Just like Katyayana. Katyayana was a disciple of Gautama Buddha. He is also known as Kaccana or Kaccayana, Mahakatyayana, Mahakaccana and in Japanese as Kasennen. Katyayana is one of the “Ten Disciples of the Buddha”. Mahakashyapa, Ananda, Shariputra, Subhuti, Purna, Mahamaudgalyayana, Katyayana, Aniruddha, Upali and Rahula. He was foremost in explaining Dharma. He was born in a brahmin family at Ujjayini (Ujjain) and received a classical Brahminical education studying the Vedas. Katyayana was a Sanskrit grammarian, mathematician and Vedic priest who lived in ancient India, around the time of the Greco-Bactrian Kingdom. He is known for two works:- The Varttika, an elaboration on Panini’s grammar. Along with the Maha-bhasya of Patanjali, this text became a core part of the vyakarana (grammar) canon. This was one of the six Vedangas, and constituted compulsory education for Brahman students in the following twelve centuries.- He also composed one of the later Sulba Sutras, a series of nine texts on the geometry of altar constructions, dealing with rectangles, right-sided triangles, rhombuses, etc. Katyayana certainly have been a man of very considerable learning but probably not interested in mathematics for its own sake, merely interested in using it for religious purposes.He wrote the Sulbasutra to provide rules for religious rites and to improve and expand on the rules which had been given by his predecessors. Katyayana would have been a priest instructing the people in the ways of conducting the religious rites he describes. Authorship: Nettipakarana, a work of grammar, and Petakopadesa, a treatise on exegetical methodology, sulvasutras dealt with geometry.

Saregama to produce films

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